At its core Tiger Balm Project grew out of a frustration with pre existing Asian collectives that talk about the Asian experience through a narrow (East Asian) lens. I want people to know that SE Asians still exist, have their own stories, and are more than what is represented through Western media. SE Asians even face discrimination from E Asians through colorism and prejudices about SE Asian culture. 


Like most Vietnamese kids I grew up with Eagle Brand medicated oil that came in the tiny green bottle. It’s pungent, it burns to apply, but it worked every time to heal almost anything.


S T A F F

Brenda Nguyen, Founder

Alana Sy, Business Manager

Han Le, Social Media Manager

Kris Oca, Art Direction